WEF. Economic Forum in Buenos Aires

World leaders thinking about the Global Agenda.

CHALLENGE

Manage communication with the press during the Regional Meeting of the World Economic Forum in Buenos Aires.

PR EXECUTION

Communication strategy based on 3 pillars:
- Free press
- WEF's own platforms
- Social Media

RESULTS

Golden Eikon

in Press Relations

+1200

people registered in the forum

+40

opinion leaders (national and foreign)

SHARE